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Printing News

How Does Not Just A Copy Shop Inspire Action?

April 12, 2017 by Lou Armstrong

How Does Not Just A Copy Shop Inspire Action?Introduction:

Very few of our competitors (if any) let their customers and prospects know why they do what they do. What their purpose is. Why they exist. Why they get out of bed in the morning.

Thinking Outside to Inside:

All of our competitors communicate from the “outside-to-the-inside” to their audiences. In this sequence:

  1. They tell everyone what they do
  2. Then they tell them how they do it
  3. Lastly, they might tell them why they do what they do.

Filed Under: Printing, Printing News, Printing Specials, Printing Services

Future Franchisor’s Single Most Important Need

September 26, 2016 by Lou Armstrong

Future Franchisors Single Most Important Need | Printing Shop Gold CoastFor anyone who is starting a business, utilising printing services wisely is vitally important. It is essential for franchisors to understand the results gained of professional printing services, such as Not Just Another Copy Shop.

At Not Just Another Copy Shop, the eager businessperson has access to a whole array of expertise that can save time and money, and maximise efficiency and market value.

If you are the owner of a successful business and you’ve decided to offer franchise contracts to spread your brand and business model far and wide, you will need to supply printed materials to your new franchisees.

Filed Under: Printing News, Gold Coast Printing, Printing Services

Top 8 facts about the human brain to improve your marketing

December 10, 2014 by Lou Armstrong

Top-8-Facts-About-The-Human-Brain-To-Improve-Your-Marketing-p

If you want to improve your marketing campaigns (and who doesn’t?), then it’s important to become familiar with how your consumers use the human brain to make decisions.

By being more aware about how your prospects think, consider, and decide, you can create a whole new experience for your customers. This information can make your print work more attractive and more persuasive for your potential clients.

First, remember that emotions play an integral role in people’s market decisions. So think about how you can ensure your campaign touches the feelings of your audience.

Filed Under: Printing News, Gold Coast Printing

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(07) 5523 2008

1/81 Minjungbal Dr, Tweed Heads South, NSW 2486

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