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Blog

Building Your Brand To Maximise Value And Impact

January 25, 2018 by Lou Armstrong

Building Your Brand To Maximise Value And Impact | Printing Services Gold Coast

No matter how large or small your business is, it’s important that it always looks professional to your customers.

And while you might manage with a small marketing budget, you want to show your credibility, establish your brand, and create a consistent look and feel that makes your customers and potential customers comfortable with your marketing materials.

Filed Under: Brand Building

Expanding The Marketing And Branding Possibilities Of “Business” Cards

January 23, 2018 by Lou Armstrong

Expanding The Marketing And Branding Possibilities Of “Business” Cards | Printing Services Gold Coast What if you could extend the power of your business (or “branding”) cards?

At Not Just A Copy Shop, we have several variations on the business card that can be just the thing for your branding and marketing efforts!

Filed Under: Appointment Cards, Marketing Cards, Membership Cards, Business Cards

Business Success is in The Cards, With Not Just A Copy Shop

December 20, 2017 by Lou Armstrong

NJACS | Business Success Is In The Cards When most people think about “cards” they think about business cards. But at Not Just a Copy Shop, we offer a wide range of cards that offer surprising branding and marketing benefits.

Filed Under: Business Promotion

Keeping Your Clients Thinking Of You: Branded Desk Pads

December 11, 2017 by Lou Armstrong

Keeping Your Clients Thinking Of You: Branded Desk Pads printing gold coastWhen trying to find a way promote and reinforce brand awareness it is critical to keep your name, message, and logo in your client’s range of vision. In retail, they often say that ‘eye level is buy level’ – but that slogan applies to ALL businesses.

If your brand is consistently in front of your customers’ eyes, then your business will come to mind when they are thinking of the kinds of services you provide. This is when branded desk pads, economically printed by Not Just a Copy Shop, are so useful!

All of your clients have suffered through this scenario; they’re on the phone and get a critical piece of information they need to jot down; a phone number, a name, and address, or an idea. But they can’t find a thing to write on! But if your client had a branded desk pad, they’d not only have something to write on, but it would remind them of you!

About Branded Desk Pads

Filed Under: Branded Desk Pads

Starting With Strut Cards

November 21, 2017 by Lou Armstrong

Starting With Strut Cards printing gold coastPlacing advertising and marketing material at your point of sale is an age-old business strategy, particularly in retail and food industries. And strut cards are the tool of choice for many other businesses who do P.O.S advertising, as well.

In this era of hash tags, viral marketing, and bright bold campaigns – strut cards are being reinvented.

Why Use Strut Cards?

‘What’s so great about strut cards?’  In this age of digital advertising, traditional P.O.S marketing methods might seem to have been left behind. And yet, these traditional marketing methods are effective and economical, and offer advantages that digital advertising cannot.

Filed Under: Strut Cards

Calendars – A Marketing Tool For All Times!

November 2, 2017 by Lou Armstrong

With the New Year just around the corner, it’s a good time to remember that professionally printed calendars from Not Just a Copy Shop allows you to stay in front of your customers 365 days a year! As marketing tools ‘physical’ calendars can get overlooked in today’s sea of technology. Smartphones and other devices track […]

Filed Under: Calendar Printing

Keys to a Killer Sales Brochure

October 16, 2017 by Lou Armstrong

keys-to-a-killer-sales-brochureQuestion: What is important when designing a killer sales brochure?

Answer: Everything!

If you want to produce a killer sales brochure, one that will actually result in dollars in your pocket, you need to consider everything about the brochure. Factors include: sales strategy, materials, copywriting, functionality, shapes, fonts, textures, imaging, call to action, and much more.

Considering everything is a daunting task.

Not Just A Copy Shop is in business to make a killer brochure for you, so that you can focus on growing your business.

Filed Under: Brochure, Graphic Art Design, Printing Services

Metal A-Frames: Flexible, Reliable, Long-lasting

October 11, 2017 by Lou Armstrong

Metal A Frames Flexible Reliable Long-lasting gold coastMany businesses need a way to advertise and share information outdoors but want something that is portable, low-cost, long-lasting, up-to-date, and useful where traditional signs are difficult to use. Metal A-frame signs fit this bill perfectly!

A-frame signs (also known as sandwich boards and A-boards) are a great, cost-effective method for instant advertising outside your business where traditional signage can be difficult to arrange.

Filed Under: Metal A Frames

Short Run Brochure Printing At Not Just A Copy Shop

September 21, 2017 by Lou Armstrong

Short Run Brochure Printing At Not Just A Copy Shop gold coast printingEvery organization needs to share branded information and brochure printing is an excellent way to do it.

A brochure is a quick and resourceful way to convey information about products, events, and procedures – basically any information you wish to pass along can be contained in a brochure.

Not Just a Copy Shop’s brochure printing services can enhance any marketing, advertising, educational, or fundraising effort!

Filed Under: Short Run Brochure

Millennials And Print – The Little Known Love Story

September 3, 2017 by Lou Armstrong

Millennials are a hot topic in marketing. Their increased purchasing power and integration into the workforce have left marketers struggling to determine how to market to them. While millennials grow up surrounded by technology, this also means that they are suspicious of the digital world, particularly when it is trying to sell something. For marketers, […]

Filed Under: Millennials And Print

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