In a world in which potential clients and markets are bombarded with input –text messages, spam, advertisements, and many other intrusive calls to action – it is important to choose advertising techniques that maximise bang for the buck. One of the most efficient tools for branding and advertising, in the right circumstances, are large posters that clearly display a marketing and branding message.
When properly used, posters catch the eyes of people and introduce them to products or services that they wouldn’t otherwise have known about. This “sticky” ability to get into people’s minds and stay there can have huge advantages for businesses looking to create brand awareness and sell products or services.
At Not Just a Copy Shop, we are happy to present you with some reasons you should seriously think about using well-designed posters in your promotional efforts.
The good news is that by laminating your work can literally save it for a hundred years or more!
At Not Just A Copy Shop we want to help you be sure that your precious documents are safe!
What Is Lamination?
Lamination is bonding a clear plastic onto printed items, normally on both sides. A laminated item is totally wrapped in plastic, and so they are protected from threats including smudges, abrasions, scratches, stains, wrinkles, rips, moisture, and other external threats to your printed items. Lamination also makes printed items stronger and more rigid.
Not everyone has thought about it, but they know something special when they see it. A framed, canvas painting hanging on a wall stands out from crowd of posters and photos. It tells people that it is something exceptional, of high value, significant.
In this age of information overload, it’s hard to know how to get your business distinguished from the pack. If you want to be success-beyond-your-wildest dreams, or successful enough to be able to afford some of your dreams, you need to be noticed, individualised, and valued more than your competition.
Differentiation and brand value escalation are the keys to reaching your goals and dreams.
How to turn those keys? If you are a small business owner, chances are that you have thought about this before, or … you never stop thinking about it.
Entrepreneurs are faced with the same dilemma every day: how to do EVERYTHING well.
Part of the human condition is the fact that there are multiple influences in our minds that compete with each other, or work together, to form our decision making process. They are like two people inside our heads.
One of those is Reason. Reason uses facts, logic, words, experience and foresight. Reason can unemotionally take in all points-of-view, and weigh the pros and cons. Reason is the side of you that reads, does mathematical calculations, figures out the odds, and strategizes. When you’re faced with a new situation, it is Reason that examines the facts and figures in a rational way, without emotion or feelings, and comes up with a decision that is supported by reason and facts. It’s a very useful process that is vitally important to our lives.